MEDICAL
Link to Sudafed TV commercials

Sudafed

National TV that features endorsements from emergency responders to demonstrate the efficacy of Sudafed with no drowsy side effects.

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Intro website for a new arthritis medicine

Digital Launch

The online introduction of this game-changing drug initially prescribed for rheumatoid arthritis.

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Combivent & Atrovent from Boehringer Ingelhelm

Direct to Physician

A DTP print campaign concept for treating COPD patients who suffer from bronchoconstriction. Created for Euro RSCG Life.

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Introduction of J&J PURPOSE facial moisturizer

Retin-A Moisturizer

Introduce a J&J moisturizer originally marketed as a Retin A adjunct due to its sunscreen formula.

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Introduction of P&G Olean (Olestra)

P&G Olean

The national TV introduction of Olean (Olestra) following FDA approval. Generated $400 million in first year sales.

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PerkinElmeer social media posts

Social Media

A world leader in medical and scientific instrumentation and innovation. Two years of corporate social media posts.

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Wyeth Prempro print ads

New News

DTP print campaign concept for Euro RSCG to inform doctors about a new, upcoming lower dose Prempro.

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Monday Campaigns online content

Editorial Content

A nonprofit dedicated to improving public health, associated with Johns Hopkins, Columbia and Syracuse Universities.

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