Healthcare Editorial Director – The Monday Campaigns NY (GRACE Communications Foundation) – Aug. 2016 to Aug. 2018
A global public health nonprofit affiliated with medical experts at Johns Hopkins, Columbia and Syracuse Universities.
• Wrote, edited and produced weekly content focusing on diet, exercise, stress management and tobacco cessation.
• Produced downloadable health-related materials for NGOs, healthcare partners, corporations, schools and individuals.
• Curated editorial calendar to coincide with AMA, AHA, ACS, WHO, CDC events and announcements.
• Expanded social media reach with Facebook videos, animated GIF's and Twitter
Conceptor/Senior Copywriter – Colangelo Marketing (Omnicom), Darien, CT – Mar. 2003 to Apr. 2016
Diageo spirits (Johnnie Walker, Crown Royal, Smirnoff, Tanqueray, Bulleit bourbon, Captain Morgan, Ciroc, Guinness, Smithwick's Irish Ale, Red Stripe Jamaican Lager); Church & Dwight (Trojan condoms, Arm & Hammer, OxiClean); Kraft (Seattle's Best Coffee, Kool-Aid); Sabra Hummus; PerkinElmer social media; Ring's End hardware stores.
Freelance Writer/Video Editor/Producer – Sept. 2001 to Feb. 2003
Wrote first Humira website for Abbott Laboratories; PepsiCo launch of Sierra Mist; Pernod Ricard (Martell, Chivas Regal, Jameson and Seagram's gin); Coca-Cola music producer for the 2002 Olympic Torch Relay.
Associate Creative Director/Vice President – Grey NY – Sept. 1996 to Aug. 2001
Procter & Gamble (Jif, Febreze, Olean and Downey); SmithKline Beecham Aquafresh toothpaste; Seagram (Captain Morgan, Crown Royal); Lexmark printers; Panasonic; 3M; New York State Lottery; Kforce (Super Bowl TV).
Creative Director/Producer – McCann-Momentum NY – Sept. 1995 to Aug. 1996
Experiential Creative Director and live TV Director for the Coca-Cola 1996 Olympic Torch Relay – a national touring event that traveled from Los Angeles to Atlanta in 84 days. Provided daily video content to local NBC affiliates.
Creative Supervisor/Vice President – Young & Rubicam NY – Jan. 1988 to Apr. 1994
KFC; Dr Pepper; Kodak; Johnson & Johnson; Merrill Lynch; Kraft (Jell-O, Birds Eye, Breyers); Chef Boyardee; Advil; TIME Magazine; 20th Century Fox feature films.
Skills: Video Editing (Adobe Premiere Pro), Audio Recording (Avid Pro Tools), Graphics (Photoshop, InDesign), Web Design (Adobe Dreamweaver) and Microsoft Office.
Education: B.A. English, Pennsylvania State University