Overview: Creative Vice President at Young & Rubicam, Bates and Grey. Coca-Cola Creative at McCann-Momentum. A versatile, results-oriented copywriter who’s handled everything from clever tweets to a Super Bowl commercial. Well-versed in SEO and digital. Hands-on experience in video and website production.
National Campaigns: KFC, Kraft, Procter & Gamble, Johnson & Johnson, 3M, Kodak, TIME Magazine, Smith-Kline Beecham, Merrill Lynch, Sudafed, Diageo, Chef Boyardee and Kforce.com (Super Bowl TV).
Healthcare Editorial Director – The Monday Campaigns NY – Aug. 2016 to Aug. 2018
A nonprofit public health agency working in association with Johns Hopkins, Columbia and Syracuse Universities. Write, edit and produce weekly online content, promotional tools and other health-related materials for NGOs, healthcare partners, corporations and individuals that focus on diet, exercise, stress management and tobacco cessation.
Conceptor/Senior Copywriter – Colangelo Marketing (Omnicom), Darien, CT – Mar. 2003 to Apr. 2016
Diageo spirits (Johnnie Walker, Crown Royal, Smirnoff, Tanqueray, Bulleit bourbon, Captain Morgan, Ciroc, Guinness, Smithwick's Irish Ale, Red Stripe Jamaican Lager); Church & Dwight (Trojan condoms, Arm & Hammer, OxiClean); Kraft (Seattle's Best Coffee, Kool-Aid); Sabra Hummus; PerkinElmer social media; Ring's End hardware stores.
Freelance Writer/Video Editor/Producer – Sept. 2001 to Feb. 2003
PepsiCo launch of Sierra Mist; Pernod Ricard Martell, Chivas Regal, Jameson and Seagram's gin; Coca-Cola music producer for the 2002 Olympic Torch Relay; Abbott Laboratories first Humira website.
Associate Creative Director/Vice President – Grey NY – Sept. 1996 to Aug. 2001
Procter & Gamble (Jif, Febreze, Olean and Downey); SmithKline Beecham Aquafresh toothpaste; Seagram Captain Morgan, Crown Royal; Lexmark printers; Panasonic; 3M; New York State Lottery; Kforce (Super Bowl TV).
Creative Director/Producer – McCann-Momentum NY – Sept. 1995 to Aug. 1996
Freelance Coca-Cola Experiential Creative Director and Live TV Director for the touring 1996 Olympic Torch Relay event. Staged two shows a day over 84 days through 44 states from Los Angeles to Atlanta. Provided live video feed to local NBC affiliates.
Creative Supervisor/Vice President – Young & Rubicam NY – Jan. 1983 to Apr. 1994
KFC; Dr Pepper, Kodak, Johnson & Johnson, Merrill Lynch, Kraft Jell-O, Birds Eye, Breyers, Chef Boyardee, Advil, TIME Magazine, 20th Century Fox feature films.
Skills: Video Editing (Adobe Premiere Pro) Audio Recording (Avid Pro Tools) Graphics (Photoshop, InDesign), Web Design (Adobe Dreamweaver) and Microsoft Office.
Education: B.A. English, Pennsylvania State University
References available upon request.