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Joseph Ehlinger
Marketing Copywriter

Conceptual, results-oriented Creative who’s written everything from clever tweets to Super Bowl TV. 10+ years at New York agencies on national accounts. Well-versed in SEO and video production.

Digital • Editorial • Shopper Marketing • Experiential • Medical-Healthcare • Broadcast

Portfolio: josephehlinger.com   LinkedIn: www.linkedin.com/in/josephehlinger

Contact: joseph@josephehlinger.com

Extensive experience in developing initial concepts to fully integrated 360˚ campaigns.

Conceptual leadership, able to identify and refine compelling concepts to maximize their strength and clarity.

Strategically disciplined, created national campaigns for P&G, J&J, Kraft, KFC and Coca-Cola.

Confident presenter, comfortable discussing and supporting the work with clients.

Enthusiastic collaborator, from working in a two-person team to leading a group brainstorm.

Hands-on knowledge in video, audio, graphic and web software.

Experience:

Healthcare Editorial Director – The Monday Campaigns NY Aug. 2016 to Aug. 2018
A public health nonprofit working in association with Johns Hopkins, Columbia and Syracuse Universities. Wrote, edited and produced weekly online content, promotional tools and other health-related materials for NGOs, healthcare partners, corporations and individuals that focused on diet, exercise, stress management and tobacco cessation.

Conceptor/Senior Copywriter – Colangelo Marketing (Omnicom), Darien, CT Mar. 2003 to Apr. 2016
Diageo spirits (Johnnie Walker, Crown Royal, Smirnoff, Tanqueray, Bulleit bourbon, Captain Morgan, Ciroc, Guinness, Smithwick's Irish Ale, Red Stripe Jamaican Lager); Church & Dwight (Trojan condoms, Arm & Hammer, OxiClean); Kraft (Seattle's Best Coffee, Kool-Aid); Sabra Hummus; PerkinElmer social media; Ring's End hardware stores.

Freelance Writer/Video Editor/Producer Sept. 2001 to Feb. 2003
Wrote first Humira website for Abbott Laboratories; PepsiCo launch of Sierra Mist; Pernod Ricard (Martell, Chivas Regal, Jameson and Seagram's gin); Coca-Cola music producer for the 2002 Olympic Torch Relay.

Associate Creative Director/Vice President – Grey NY Sept. 1996 to Aug. 2001
Procter & Gamble (Jif, Febreze, Olean and Downey); SmithKline Beecham Aquafresh toothpaste; Seagram (Captain Morgan, Crown Royal); Lexmark printers; Panasonic; 3M; New York State Lottery; Kforce (Super Bowl TV).

Creative Director/Producer – McCann-Momentum NY Sept. 1995 to Aug. 1996
Experiential Creative Director and live TV Director for the Coca-Cola 1996 Olympic Torch Relay – a national touring event that traveled from Los Angeles to Atlanta in 84 days. Provided daily video content to local NBC affiliates.

Creative Supervisor/Vice President – Bates NY May 1994 to Aug. 1995
Warner-Lambert (Sudafed national TV campaign, Cinn*A*Burst gum national TV); Miller Genuine Draft wide neck bottle introduction.

Creative Supervisor/Vice President – Young & Rubicam NY Jan. 1983 to Apr. 1994
KFC; Dr Pepper; Kodak; Johnson & Johnson; Merrill Lynch; Kraft (Jell-O, Birds Eye, Breyers); Chef Boyardee; Advil; TIME Magazine; 20th Century Fox feature films.

Skills: Video Editing (Adobe Premiere Pro), Audio Recording (Avid Pro Tools), Graphics (Photoshop, InDesign), Web Design (Adobe Dreamweaver) and Microsoft Office.

Education: B.A. English, Pennsylvania State University

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