Experience:
Marketing Copywriter - Pitney Bowes Headquarters, Stamford, CT - Jul. 2019 to Nov. 2022
Write corporate messaging as well as new product introductions, website content, B2B videos, social media, emails, newsletters, sales collateral, case studies and trade show materials for our business units: Ecommerce, Presort Services, Financial Services and SendTech. See my recent work.
Healthcare Editorial Director – The Monday Campaigns NY (GRACE Communications Foundation) – Aug. 2016 to Aug. 2018
A global public health nonprofit affiliated with medical experts at Johns Hopkins, Columbia and Syracuse Universities.
• Wrote, edited and produced weekly content focusing on diet, exercise, stress management and tobacco cessation.
• Produced downloadable health-related materials for NGOs, healthcare partners, corporations, schools and individuals.
• Curated editorial calendar to coincide with AMA, AHA, ACS, WHO, CDC events and announcements.
• Expanded social media reach with Facebook videos, animated GIF's and Twitter
Conceptor/Senior Copywriter – Colangelo Marketing (Omnicom), Darien, CT – Mar. 2003 to Apr. 2016
Diageo spirits (Johnnie Walker, Crown Royal, Smirnoff, Tanqueray, Bulleit bourbon, Captain Morgan, Ciroc, Guinness, Smithwick's Irish Ale, Red Stripe Jamaican Lager); Church & Dwight (Trojan condoms, Arm & Hammer, OxiClean); Kraft (Seattle's Best Coffee, Kool-Aid); Sabra Hummus; PerkinElmer social media; Ring's End hardware stores.
Freelance Writer/Video Editor/Producer – Sept. 2001 to Feb. 2003
Wrote first Humira website for Abbott Laboratories; PepsiCo launch of Sierra Mist; Pernod Ricard (Martell, Chivas Regal, Jameson and Seagram's gin); Coca-Cola music producer for the 2002 Olympic Torch Relay.
Associate Creative Director/Vice President – Grey NY – Sept. 1996 to Aug. 2001
Procter & Gamble (Jif, Febreze, Olean and Downey); SmithKline Beecham Aquafresh toothpaste; Seagram (Captain Morgan, Crown Royal); Lexmark printers; Panasonic; 3M; New York State Lottery; Kforce (Super Bowl TV).
Creative Director/Producer – McCann-Momentum NY – Sept. 1995 to Aug. 1996
Experiential Creative Director and live TV Director for the Coca-Cola 1996 Olympic Torch Relay – a national touring event that traveled from Los Angeles to Atlanta in 84 days. Provided daily video content to local NBC affiliates.
Creative Supervisor/Vice President – Bates NY – May 1994 to Aug. 1995
Warner-Lambert (Sudafed national TV campaign, Cinn*A*Burst gum national TV); Miller Genuine Draft wide neck bottle introduction.
Creative Supervisor/Vice President – Young & Rubicam NY – Jan. 1988 to Apr. 1994
KFC; Dr Pepper; Kodak; Johnson & Johnson; Merrill Lynch; Kraft (Jell-O, Birds Eye, Breyers); Chef Boyardee; Advil; TIME Magazine; 20th Century Fox feature films.
Skills: Video Editing (Adobe Premiere Pro), Audio Recording (Avid Pro Tools), Graphics (Photoshop, InDesign), Web Design (Adobe Dreamweaver), Workamajig and Microsoft Office.
Education: B.A. English, Pennsylvania State University